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Learn MoreTHE LATEST & GREATEST EXHIBIT CONCEPTS NEWS
Go Beyond the Booth: Why Experience Matters in Trade Show Booth Design
Picture this: you step onto the crowded trade show floor, surrounded by towering displays and flashy graphics. No two exhibits are exactly the same, but every…
Oh No…The Same Show Slated Twice in Nine Months. What Should You Do?
Due to the disruption COVID-19 caused to face-to-face marketing in 2020 and early 2021, many in-person events have been rescheduled to the 2nd half of 2021. Should you participate in a rescheduled face-to-face event even if the next regularly scheduled event will be held in nine months or less?
Kellogg’s | Creating a Virtual Event
With the help of ECI’s NEXT Lab team, the Kellogg’s Away from Home K-12 team created their own proprietary, virtual event amidst the cancellation of the School Nutrition Association Annual National Conference in summer 2020. This case study details their decision to go virtual, and ECI’s solutions for how to create a virtual event platform which provided a memorable and engaging attendee experience.
Building Brand Equity – Literally
Managing a brand to increase brand equity is about using market research to monitor brand performance relative to competitors, and designing integrated marketing programs to increase share, solidify brand positioning, or any host of other strategic objectives.
EDPA ENGAGE 2021: Latest Trends in Customer Experience Industry
EDPA ENGAGE brings together some of the best in the industry to spark new ideas and discuss upcoming trends. ECI’s Jeffrey Hannah attended ENGAGE 2021 and shares his takeaways, with an optimistic outlook for the next 3 to 12 months and beyond.
Faces of ECI: Meet Jenny Ward
Faces of ECI highlights the talent behind memorable, magical, branded environments. This week we’re featuring Account Executive, Jenny Ward.
Touchless Solutions to Improve Interactive Engagements
For years, touch screens have been a big part of interactive strategies. However, the COVID-19 pandemic has raised new health and safety concerns, challenged many traditional “hands on” interactives, and created the need for safer, touchless alternatives.
Exhibit Concepts, Inc. Names Jamie Vandeberg Creative Director
ECI has named Jamie Vandeberg Creative Director. Vandeberg will oversee the Creative department, which includes Certified Interpretive Planners; 3D Designers of trade shows, museums, interiors, and experiential education centers; content and curriculum specialists; and Graphic Design.
Exhibitions & Conferences Alliance’s Legislative Action Day
On June 2, 2021, dozens of professionals from different segments of the exhibitions ecosystem gathered virtually to conduct meetings with congressional staff members to advocate in support of our industry’s post-Covid recovery.
5 Ways to Provide Meaningful Creative Feedback
Doling out constructive criticism or feedback to a creative partner must be effective so that it strives to improve your personal and business relationship with that person. Here are some tips to help you get started.
Virtual Event Planning Considerations
While there are many differences between virtual and physical trade shows, there are some notable similarities as well. Areas such as following a timeline, creating engaging content, and staying true to your goals are universal to both in-person and online events.
Experiential Education: “What’s Your Favorite Room?”
When the Dr. Sarah Jandruko Academy for Early Learners first opened, we asked teachers, administrators, and stakeholders, “What’s your favorite room?”
Trade Show Checklist: Planning with Safety in Mind
Many events have been impacted by COVID-19, and the Trade Show Checklist will help you consider and think about all the things you need to prepare for, from pre-show all the way to post-show.
Don’t Take Our Word For It – Hear From Our Clients
An established partnership is an unbeatable approach to the new forms of communication and outreach available to sales and marketing teams today.
Faces of ECI: Meet Brit Higinbothom
Faces of ECI highlights the talent behind memorable, magical, branded environments. This week we’re featuring Director of Facilities & IT, Brit Higinbothom.
Proprietary Event Planning Methodology
Whether you are planning an in-person event, a virtual event, or some kind of hybrid, there are some recommended best practices to follow to increase your odds of a successful event. At Exhibit Concepts, we follow our proprietary 4D Methodology – Discover, Design, Develop, Deliver
Here. There. Anywhere. Virtual Series (Part 4)
And that’s a wrap! We concluded our “Connections Happen Here. There. Anywhere.” series, as we discussed the channel that can be accessed “anywhere”: virtual. After a year of planning and
