Category: Museums

Brand

Building Brand Equity – Literally

Managing a brand to increase brand equity is about using market research to monitor brand performance relative to competitors, and designing integrated marketing programs to increase share, solidify brand positioning, or any host of other strategic objectives.  

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American Museum of Science & Energy AMSE, Oak Ridge Tennessee, Globe

Case Study: Timelines & Teamwork

This case study details how Exhibit Concepts worked with the American Museum of Science and Energy (AMSE) to offer a dynamic program focused on the Department of Energy’s (DOE) past, present, and future missions.

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NEXT Lab is a dynamic, experiential, and creative team dedicated to developing unique digital and virtual experiences for trade shows, museums, education spaces, marketing initiatives, and interior environments. Learn More