This fall, Las Vegas, Nevada, will be the place to be for trade show and corporate event marketing professionals from all over the world as they attend EXHIBITORLIVE 2021.
Overall, there is a strong sense of hope from show organizers, exhibitors, and attendees throughout the country. We’ve been making significant adjustments since March 2020 and are proving more resilient as the days, weeks, and months pass by.
GBAC can help you adopt best practices for your space, such as creating a cleaning sterile schedule, knowing when and what to clean, as well as how to properly sanitize and which products to use to provide a safe experience for everyone.
How can your brand stand out at as more and more innovative tech continues to become more accessible across the board?
Seth Godin (one of my favorite bloggers and business strategists) wrote a recent blog about how meteorologists on TV spend most of their time talking about how the weather is right now. That’s good to know. But, what people MOST want to know is what is going to happen in the FUTURE.
At Exhibit Concepts (ECI), we love inviting industry leaders to spark new perspectives and keep us ahead of the creative curve. We recently had the
As trade shows were shutting down in 2020, OTC Daihen, Inc. made a dramatic pivot to a virtual show with zero hesitation. OTC called upon ECI to leverage our skills, and new virtual platform, VExP, through NEXT Lab. Their proprietary virtual event was created within three months, equipped with live sessions, valuable resources, 1:1 meetings, chat options, and a safe space for attendees to utilize these offerings.
Due to the disruption COVID-19 caused to face-to-face marketing in 2020 and early 2021, many in-person events have been rescheduled to the 2nd half of 2021. Should you participate in a rescheduled face-to-face event even if the next regularly scheduled event will be held in nine months or less?
With the help of ECI’s NEXT Lab team, the Kellogg’s Away from Home K-12 team created their own proprietary, virtual event amidst the cancellation of the School Nutrition Association Annual National Conference in summer 2020. This case study details their decision to go virtual, and ECI’s solutions for how to create a virtual event platform which provided a memorable and engaging attendee experience.
Managing a brand to increase brand equity is about using market research to monitor brand performance relative to competitors, and designing integrated marketing programs to increase share, solidify brand positioning, or any host of other strategic objectives.
Exhibit Concepts, Inc. is full of creative and passionate people dedicated to providing unique solutions and excellent customer experiences.
800.324.5063
700 Crossroads Court
Vandalia, OH 45377
NEXT Lab is a dynamic, experiential, and creative team dedicated to developing unique digital and virtual experiences for trade shows, museums, education spaces, marketing initiatives, and interior environments. Learn More
