As trade shows were shutting down in 2020, OTC Daihen, Inc. made a dramatic pivot to a virtual show with zero hesitation. OTC called upon ECI to leverage our skills, and new virtual platform, VExP, through NEXT Lab. Their proprietary virtual event was created within three months, equipped with live sessions, valuable resources, 1:1 meetings, chat options, and a safe space for attendees to utilize these offerings.
Managing a brand to increase brand equity is about using market research to monitor brand performance relative to competitors, and designing integrated marketing programs to increase share, solidify brand positioning, or any host of other strategic objectives.
EDPA ENGAGE brings together some of the best in the industry to spark new ideas and discuss upcoming trends. ECI’s Jeffrey Hannah attended ENGAGE 2021 and shares his takeaways, with an optimistic outlook for the next 3 to 12 months and beyond.
ECI has named Jamie Vandeberg Creative Director. Vandeberg will oversee the Creative department, which includes Certified Interpretive Planners; 3D Designers of trade shows, museums, interiors, and experiential education centers; content and curriculum specialists; and Graphic Design.
Doling out constructive criticism or feedback to a creative partner must be effective so that it strives to improve your personal and business relationship with that person. Here are some tips to help you get started.
Whether you are planning an in-person event, a virtual event, or some kind of hybrid, there are some recommended best practices to follow to increase your odds of a successful event. At Exhibit Concepts, we follow our proprietary 4D Methodology – Discover, Design, Develop, Deliver
Writing this year’s trade show trends piece feels a bit like being “Captain Obvious” on the playground. Trade shows in 2021 will be…different.
Exhibit Concepts has officially kicked off the virtual series, Connections Happen. Here. There. Anywhere. View our recap of Part 2 now!
ECI ushers in the next wave of digital with the release of VExP™, an expansion of the digital and virtual offerings within our NEXT Lab™ department.
Exhibit Concepts has officially kicked off the virtual series, Connections Happen. Here. There. Anywhere.
NEXT Lab is a dynamic, experiential, and creative team dedicated to developing unique digital and virtual experiences for trade shows, museums, education spaces, marketing initiatives, and interior environments. Learn More
NEXT Lab is a dynamic, experiential, and creative team dedicated to developing unique digital and virtual experiences for trade shows, museums, education spaces, marketing initiatives, and interior environments. Learn More
