
Resource: Preparing for a Successful Trade Show
Once the decision to attend a trade show has been made, it’s important to begin the planning process to ensure the show is successful.

Once the decision to attend a trade show has been made, it’s important to begin the planning process to ensure the show is successful.

At Dayton Children’s Hospital, a creative approach to the power of flight has brought a new patient tower to life for children and their families.

A winning face-to-face program requires end-to-end marketing solutions that bring your brand’s story to life.

The key to successful face-to-face marketing is understanding your customers by establishing buyer personas.

For a strong trade show strategy, it’s a best practice to conduct a formal “Stop, Start, and Continue” exercise within a week or two after a trade show.

Exhibit Concepts produced an outdoor activation that was used for a PGA event at Valhalla Golf Club in Louisville, KY.

Creativity is the key to a successful face-to-face marketing program, along with the guidance of a trade show partner.

There are three reasons why your face-to-face marketing and trade show program needs a creative brief in order to be successful.

I recently attended a marketing conference and there were many great session topics, but one in particular caught my eye.

Exhibit Concepts is aggressively growing our commercial interiors and international trade show business.
NEXT Lab is a dynamic, experiential, and creative team dedicated to developing unique digital and virtual experiences for trade shows, museums, education spaces, marketing initiatives, and interior environments. Learn More