Category: Creative

Connections Happen – Here, There and Anywhere, Even When the World Turned Upside Down

Creative and resilient marketers are thinking beyond the booth to other ways to foster connections…here, there and anywhere.

Branded Napkins

Should We Sponsor the Branded Napkins?

Many marketers are faced with a question: is a sponsorship worth the investment? There are a few big questions to ask yourself before agreeing to a sponsorship for your next event.

Storytelling by Campfire

Harnessing the Power of Storytelling

Storytelling is a powerful tool that humans have used for thousands of years. Here are ways to use storytelling to bring the trade show experience to life for your customers.

Chicago Pneumatic

Three Steps to Brand Consistency

Chicago Pneumatic was looking for a partner that could help their team create a cohesive brand experience across every face-to-face situation, from the showroom to the trade show.

Power of Creative Flight at Dayton Children’s Hospital

At Dayton Children’s Hospital, a creative approach to the power of flight has brought a new patient tower to life for children and their families.

Face-to-Face & End-to-End Marketing

A winning face-to-face program requires end-to-end marketing solutions that bring your brand’s story to life.

How a Donation Led to the Ultimate Moonwalk

Exhibit Concepts produced an outdoor activation that was used for a PGA event at Valhalla Golf Club in Louisville, KY.

Why Creativity Matters: The HIWIN Story

Creativity is the key to a successful face-to-face marketing program, along with the guidance of a trade show partner.

3 Reasons Why Your Face-to-Face Marketing Plan Needs a Creative Brief

There are three reasons why your face-to-face marketing and trade show program needs a creative brief in order to be successful.

Common Mistakes Made by International Exhibitors: Preparation (Part 2 of 4)

Common Mistakes Made by International Exhibitors, we are identifying these mistakes and suggesting tactics to avoid them in the future.

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