Trade Show & Event Marketing Manager: A Day in the Life
What is the typical day like for a trade show or event marketing manager? Our research takes a look at a typical work life for this role.
What is the typical day like for a trade show or event marketing manager? Our research takes a look at a typical work life for this role.
Trends come and go, but these are the top five trends that will impact the trade show industry in 2018.
When it comes to event marketing, it is important to evaluate your program to ensure you are meeting your company goals.
It feels like quite an understatement to say that CES is a buzzing hub of innovation and incredible leaps in technological advancements.
Staying up to date on the latest trade show trends and most compelling engagements is one of the key components of success.
When it comes to trade shows, there is a major cost difference between exhibiting internationally and domestically. Here are some guidelines for costs.
The key to successful trade show planning is avoiding surprises that could derail a show. Our experts are sharing tips on how to be successful in trade shows.
When it comes to standing out at a trade show, there is a lot of competition. For Mazak, finding an innovative solution was crucial to meeting their goals.
Planning is a crucial step to a successful trade show. It’s also important to find ways to save money and improve efficiency in order to meet your show budget.
Once the decision to attend a trade show has been made, it’s important to begin the planning process to ensure the show is successful.
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NEXT Lab is a dynamic, experiential, and creative team dedicated to developing unique digital and virtual experiences for trade shows, museums, education spaces, marketing initiatives, and interior environments. Learn More