Empower the Project Process: Understand and Communicate it Often

The role of a project manager is crucial to the successful execution of any project, and one of their most important responsibilities is having a clear understanding of their own organization’s project process. This understanding is the foundation upon which the entire project is built. However, it is equally important that the project manager effectively communicates this process to the client both before the project begins and throughout its duration. This dual focus—understanding and communication—ensures that the project progresses smoothly, meets its objectives, and satisfies the client’s expectations.

First and foremost, a project manager must possess a comprehensive understanding of His/Her organizational project process. This includes familiarity with the various stages of the project lifecycle, the anticipated durations for each phase, the actors involved, and the level of involvement expected of the client. Each stage of the organization’s project process involves specific tasks, deliverables, timelines, and potential risks. By thoroughly understanding these elements, the project manager is better equipped to anticipate challenges, allocate resources effectively, and guide the project team toward achieving the project goals.

However, understanding the project process is only part of the equation. The project manager must also be adept at clearly communicating this process to the client. One of the most common pitfalls in project management is assuming that the client is familiar with the intricacies of project execution. Clients often come from diverse backgrounds, have varied past project experience (or are completely unfamiliar with project process) and often do not have a deep understanding of the methodologies, technicalities, or sequential steps involved in bringing a project to fruition. Therefore, it is the project manager’s responsibility to demystify the process and provide the client with a clear and concise roadmap.

A roadmap serves as a visual or conceptual guide that outlines the key phases of the project, the expected timelines, the expected input or involvement required of the client, and the specific deliverables at each stage. By presenting this roadmap to the client at the outset, the project manager sets the stage for a transparent and collaborative relationship. The roadmap not only helps the client understand what to expect but also provides a reference point for discussions as the project progresses. This proactive approach minimizes the risk of misunderstandings or misaligned expectations, which can lead to frustration, delays, and even project failure.

Setting expectations with the client from the very beginning is of paramount importance. Clear expectations form the basis of a successful project by establishing a shared understanding of what each stakeholder will contribute to accomplish the project’s scope, objectives, timelines, and budget. When clients have a clear picture of what to expect, or, more importantly, what is expected of them, they are more likely to be satisfied with the outcomes. Conversely, when expectations are not clearly set or communicated, clients may develop unrealistic assumptions, leading to dissatisfaction and potential conflicts.

During the course of the project, the project manager must continue to communicate regularly with the client, providing updates on progress, addressing any changes or challenges, and managing the client’s expectations. This ongoing communication ensures that the client remains informed and engaged, which is critical for maintaining trust and confidence in the project manager’s ability to deliver the project successfully. Furthermore, regular updates allow the project manager to address any concerns or questions the client may have, thereby preventing minor issues from escalating into major problems.

In addition to fostering transparency, clear communication about the project process empowers the client to make informed decisions. When the client understands the steps involved and the rationale behind them, they are better equipped to contribute meaningfully to the project. This collaborative approach not only enhances the client’s sense of ownership but also helps to prevent scope creep—where the project’s scope expands beyond its original boundaries, leading to increased costs and delays.

Ultimately, a project manager who not only understands the organizational project process but also effectively communicates it to the client lays the groundwork for a successful project. By providing the client with a roadmap, setting clear expectations, and maintaining open lines of communication, the project manager ensures that the project stays on track, meets its objectives, and delivers value to the client. This approach not only enhances client satisfaction but also strengthens the project manager’s reputation as a reliable and effective leader.

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Picture of Daniel Charles Arnold, PMP

Daniel Charles Arnold, PMP

Dan Arnold is a seasoned Senior Project Manager with more than 20 years of experience. A U.S. Navy veteran, Dan brings disciplined leadership, managing teams on a multitude of projects. PMP-certified, Dan excels in high-pressure situations and has a passion for mentoring and innovative problem-solving.

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